Beacon Technologies: The Hitchhiker's Guide to the by Stephen Statler,Anke Audenaert,John Coombs,Theresa Mary

By Stephen Statler,Anke Audenaert,John Coombs,Theresa Mary Gordon,Phil Hendrix,Kris Kolodziej,Patrick Leddy,Ben Parker,Mario Proietti,Ray Rotolo,Kjartan Slette,Jarno Vanto,David Young

Learn the foremost standards—iBeacon, Eddystone, Bluetooth 4.0, and AltBeacon—and how they paintings with different proximity applied sciences. Then construct your realizing of the proximity framework and the way to spot and install the simplest ideas in your personal company, institutional, or consulting needs.

Proximity technology—in specific, Bluetooth beacons—is an enormous resource of commercial chance, and this booklet presents every little thing you want to comprehend to architect an answer to capitalize on that opportunity.

What you will Learn

  • Understand the disruptive implications of digital–physical convergence and the hot functions it makes possible
  • Review the major criteria that options builders have to comprehend to capitalize at the company chance of proximity technology
  • Discover the hot phenomenon of beacon networks, with the intention to be highly major in using strategic judgements and developing wealth
  • See different applied sciences within the proximity surroundings catalyzed via and complementary to Bluetooth beacons, together with visible mild verbal exchange, magnetic resonance, and RFID
  • Examine the Beacosystem framework for studying the proximity ecosystem

Who This ebook Is For

Solutions architects of all types—venture capitalists, founders, CEOs, strategists, product managers, CTOs, company builders, and programmers

Stephen Statler is a author, public speaker, and advisor operating within the beacon environment. He trains and advises outlets, venue vendors, VCs, in addition to makers of beacon software program and undefined, and is a concept chief within the beacosystem group. formerly he used to be the Senior Director for approach and ideas administration at Qualcomm's Retail ideas department, supporting to incubate Gimbal, one of many prime Bluetooth beacons available in the market. he's additionally the CEO of reason dependent suggestions, creators of provide the switch, democratizing philanthropy, allowing non-profit supporters to donate the swap from charity branded debit playing cards, and developer of the nice tourist program.

Contributors:

Anke Audenaert, CEO, Favrit

John Coombs, CEO, Rover Labs

Theresa Mary Gordon, Co-Founder, tapGOconnect

Phil Hendrix, Director, immr

Kris Kolodziej, President, IndoorLBS

Patrick Leddy, CEO, Pulsate

Ben Parker, vice chairman enterprise improvement, AccelerateIT

Mario Proietti, CEO, situation Smart

Ray Rotolo, SVP OOH, Gimbal

Kjartan Slette, COO, Unacast

Jarno Vanto, companion, Borenius lawyers LLP

David younger, leader Engineer, Radius Networks

Foreword by way of Asif Khan, President LBMA

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